Digital Marketing and Sales Level 6 Certificate Course

In today’s fast-evolving business landscape, the demand for digital marketing professionals is at an all-time high. Galway Business School’s Certificate in Digital Marketing and Sales offers a practical, skills-focused programme for individuals looking to build or enhance a career in digital marketing and sales. This Level 6 digital marketing qualification combines strategic sales insights with modern marketing techniques, equipping learners to meet the needs of contemporary business environments.

Who is the Digital Marketing and Sales Certificate for?

The certificate in digital marketing is designed for working professionals, new entrants, and mature students who want to upskill or gain formal recognition of their experience in digital marketing and sales. It is ideal for:

    - Employees aiming for career progression.

    - Self-employed individuals seeking to grow their business through effective marketing.

    - International students or EU learners looking for digital marketing course Ireland options.

    - Local businesses upskilling staff for future market demands. 

    Whether you're already in the industry or seeking a fresh start, this flexible programme fits both full-time and part-time learners.

    • Duration

      One academic semester

    • Next Start Date

      January 2026

    • ECTS

      20 ECTS

    • Accrediting Body

      Quality and Qualifications Ireland

    • Mode

      Full-time Day

    • Level

      NFQ Level 6

    • Assessment

      Continuous Assessment

    • Minimum English Level

      IELTS Level 6.0 or equivalent

    Reasons to take a Certificate Course in Digital Marketing and Sales?

    In addition to the practical skills gained, this certificate offers academic recognition that can serve as a stepping stone for higher qualifications. Learners develop not just technical competencies, but also critical thinking and strategic awareness essential for navigating the fast-paced digital marketing landscape.

    Here are some compelling reasons to enrol:

    • Gain a digital marketing certificate that is formally recognised on the National Framework of Qualifications (NFQ Level 6).
    • Learn in-demand skills such as SEO, social media strategy, sales forecasting, and customer relationship management.
    • Enhance employability and open doors to marketing and sales certificate programs or advanced study.
    • Benefit from exemptions on modules in the Bachelor of Business (Level 7), streamlining your academic journey.

    Learning Outcomes

    Graduates of the course will be able to:

    1. Demonstrate business acumen and regulatory awareness.
    2. Apply digital tools and techniques to real-world business problems.
    3. Critically evaluate sales strategies and manage performance analytics.
    4. Make informed decisions using data and market insights.

    This sales and marketing certificate delivers both strategic understanding and hands-on application

    What to expect from our Digital Marketing and Sales Certificate Course

    The programme consists of two integrated 10-credit modules:

    Digital Marketing – Learn how to craft, implement, and evaluate digital marketing strategies using tools such as SEO, social media, and data analytics.

    Sales Management – Gain insights into sales planning, forecasting, and CRM to support business growth.

    Delivered over 18 weeks, the course offers flexible learning paths for full-time and part-time students.

    Certificate in Digital Marketing and Sales Course Outcomes

    Upon completion, you will receive a Level 6 Certificate in Digital Marketing and Sales, worth 20 ECTS credits. 

    You will also be eligible for module exemptions in the second year of our Bachelor of Business (Level 7) programme, should you wish to pursue further study.

    The demand for digital marketers continues to grow across sectors, with businesses increasingly shifting their budgets from traditional to digital channels. Earning a formal qualification in this field provides a competitive advantage in the job market and prepares professionals to adapt to new technologies and evolving consumer behaviours.

    Career Opportunities & Progressions of our Digital Marketing and Sales Certificate

    This qualification paves the way for a wide range of roles, including:
    - Digital Marketing Executive
    - Social Media Manager
    - Sales Coordinator
    - CRM Specialist
    - Marketing Assistant

    The programme supports career progression and serves as a foundation for further digital marketing programs or digital marketing certificate programs at higher levels.

    Course Structure

    The course includes:

    - Two core modules: Digital Marketing and Sales Management (10 ECTS each).
    - Duration: 18 weeks (including revision and assessment week).
    - Delivery mode: part-time, delivered via face to face lectures.

    Entry Requirements

    Applicants must:

    • Have qualifications equivalent to Level 6 or relevant work experience (assessed through Recognition of Prior Learning - RPL).
    • Demonstrate a B2 level of English proficiency (for non-native speakers).
    • Be motivated to engage in a dynamic learning environment with practical applications.

    Why Galway Business School

    At Galway Business School, we are committed to providing high-quality digital marketing course Galway offerings that align with industry needs. Our programmes are:

    • Industry-informed and skills-focused.
    • Delivered by experienced educators and practitioners.
    • Flexible to accommodate diverse learner needs.
    • Designed to promote real-world success and academic progression.

    Join us to earn a certificate in sales and digital marketing that enhances your future career potential.

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