This semester long certificate will cover the fundamentals of business communications, sales management, marketing research, planning and brand management.
On completion of the course you will be able to identify the processes involved in the development of a marketing strategy such as market segmentation, targeting and positioning.
7th January 2019
Quality and Qualifications Ireland
National Framework of Qualifications Level 6
Continuous Assessment & Exam
IELTS Level 6.0 or equivalent
This highly practical certificate will enable learners to:
During the three modules, you will learn to develop strategic sales and marketing plans, in addition to exploring the techniques on how to communicate those plans effectively within the business environment.
This certificate will be delivered over a semester (12 weeks + exams). The total commitment per module is 200 hours. This is divided into 52 – 78 contact hours and 122 - 148 hours of independent work. On completion you will receive a QQI Certificate in Sales & Marketing at level 6 on the National Framework of Qualifications www.qqi.ie.
After this certificate, you can progress on to a career in Sales or Marketing in SMEs or multinational organisations. Students who would like to further their academic careers can choose to continue their studies through our Bachelor of Business degree. Students would be exempted from any modules completed within their certificate.
Enroll now and open a world of opportunities
Galway Business School
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